We help you save money from photography stores, on gear and services.

Photo Idō here to help you get good deals from the photo industry businesses you love.


30 Members & Growing

Signing up is as easy as sharing your first name, email address and clicking the button.

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Photo Idō is comprised of photographers, stores and services in the photography industry.


The Photo Idō community will receive flash sales from retailers and services in the photography industry



Photo Idō can save you hundreds to thousands of dollars each year at your photo industry stores.

In Store

Photo Idō supports in-store buying as well as online buying. Support your industry, but save money along the way.

What does Photo Idō mean?

Idō is pronounced “Ee Doh” and is the Japanese word for movement. As photographers travel the world, photographing places, clients and other stories to be told, there are times when a new piece of equipment is needed. There are times when a memory card fails, or an extra battery was forgotten. That’s where Photo Idō comes in. Wherever you are moving, and flexing your photography skills, Photo Idō wants to share discounts, deals and offers from photo industry businesses.

Who is behind Photo Idō?

My name is Scott Wyden Kivowitz. I’m a photographer in New Jersey, on the East Coast of the United States. Straight out of college I worked for a small retail store in New Jersey, and while I have moved on I have watched the photography industry change. Photographers are now buying their equipment from big box stores and online retailers. My love for independent stores was my inspiration for creating Photo Idõ.

I was pricing out lenses yesterday

not only was the local store cheaper on the lens I want, they advised me to hold off because rebates will be available soon. So yeah, local is a good thing!
Photo Ido

I DO like spending less on services 🖼️

I DO like spending less on gear 📷

I DO want to save with Photo Idō 😄

Join the Movement

Become a free Photo Idō member today and save hundreds to thousands of dollars each year.

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